Google Ads
Search, Shopping and Performance Max campaigns built around intent and margin, not vanity clicks.
- Search
- Shopping
- Performance Max
- YouTube
Taking on new clients
Ad spend that earns its keep.
Serann is a performance marketing consultancy for e-commerce and service brands. We plan, build and manage Google and Meta campaigns that are measured against one thing: profitable growth.
Weekly optimisation cycle
Tracking verified
Feed optimised
Budget on target
Platforms we work in
- Google Ads
- Meta Ads
- Google Merchant Center
- Google Analytics 4
- Google Tag Manager
- Shopify
Services
Everything your paid media needs, under one roof.
Specialist work across search, social and shopping, with the tracking and landing pages that make it pay.
Meta Ads
Facebook and Instagram campaigns with structured creative testing and copy that converts.
- Prospecting
- Retargeting
- Creative testing
Shopping feed optimisation
Merchant Center feeds with stronger titles, attributes and labels, so the right products win the auction.
- Merchant Center
- Titles & attributes
- Custom labels
Analytics & tracking
GA4, Tag Manager and conversion tracking audited and fixed, so every decision rests on real numbers.
- GA4
- Tag Manager
- Conversion setup
Media planning & buying
Budget allocation across channels and markets, with forecasting and pacing that keeps spend on target.
- Forecasting
- Multi-market
- Budget pacing
Web & landing pages
Fast, conversion-focused landing pages and websites, plus consultancy on your wider digital strategy.
- Landing pages
- CRO
- Consultancy
Built for e-commerceFrom first order to multi-market scale
Why Serann
Senior attention on every account.
01
You work with a specialist
The person who plans your strategy is the person in your account every week. No hand-offs to juniors.
02
Profit before vanity metrics
We optimise to revenue, margin and return on ad spend, not impressions or clicks.
03
Nothing changes without you
Proposed changes are shared and agreed before they go live. You always know what moved and why.
04
Reporting in plain English
Clear monthly reports on spend, revenue and next steps, without the jargon.
Process
From audit to growth in four steps.
A clear, repeatable way of working, from the first conversation onwards.
Step 01
Audit
A full review of your accounts, tracking and feeds to find wasted spend and missed revenue.
Step 02
Strategy
A written plan with priorities, budgets and the targets we agree on together.
Step 03
Build & launch
Campaigns, feeds and tracking set up properly, then launched with clear testing plans.
Step 04
Optimise & report
Weekly optimisation and monthly reporting, scaling what works and cutting what does not.
Company
A UAE consultancy working with brands worldwide.
Serann FZE LLC is a digital marketing consultancy licensed in Sharjah Publishing City Free Zone, serving clients across the UAE, the United Kingdom and internationally.
The company is led by Anna Astill-Smith, a paid media specialist with hands-on experience running Google Ads and Meta advertising for multiple e-commerce and service brands at once, across strategy, copywriting, feed optimisation, performance analysis and client reporting.
Every client works directly with the specialist managing their account.
Company detailsSPCFZ licence
- Legal name
- Serann FZE LLC
- Legal form
- Free Zone Establishment with Limited Liability
- Licence no.
- 4432811.01
- Authority
- Sharjah Publishing City Free Zone Authority
- Address
- Business Centre, Sharjah Publishing City Free Zone, Sharjah, United Arab Emirates
- Manager
- Anna Astill-Smith
Find out what your account could be doing.
Send us a short note about your business and goals. We will review your account and reply with a free, no-obligation audit.
Request a free audit
hello@seranndigital.com
We reply within one working day.