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Licensed activity6209.15AI Research & Consultancy

Practical AI for marketing and operations.

AI research and consultancy focused on work that saves time and money today: agents for audits, feeds, reporting and lead follow-up, connected to your real data and always approved by a person.

Talk to a specialist What is included

Human approval built inYour data stays yoursPrototype before you scale

AI Research & Consultancy by Serann Digital

Serann AI agentInteractive demo

Proposed change

Serann FZE LLCSharjah Publishing City Free Zone, UAE

We report on

Hours saved per week✦Tasks automated✦Approval rate✦Response time✦Cost per task✦Error rate✦Hours saved per week✦Tasks automated✦Approval rate✦Response time✦Cost per task✦Error rate✦Hours saved per week✦Tasks automated✦Approval rate✦Response time✦Cost per task✦Error rate✦Hours saved per week✦Tasks automated✦Approval rate✦Response time✦Cost per task✦Error rate✦

What is included

The full scope, one team.

Six workstreams, each with a defined way of working, a clear deliverable and the tools we use. Pick the parts you need or hand us the whole thing.

Workstream 01 / 066209.15

AI strategy

Where AI fits in your marketing and operations, what it costs and what it returns, before anything is built.

How we do it

Repetitive work mapped across marketing, sales and operations
Hours saved and cost estimated for each use case
Model and tools chosen for your data and budget

What you get

AI opportunity map and business case

Tools we use

ClaudeChatGPTGeminiGoogle Sheets

Workstream 02 / 066209.15

AI agents

Agents that audit ad accounts, rewrite product feeds, prepare reports and follow up leads, with human approval built in.

How we do it

Agents connected to your ad accounts, feeds and CRM
Every proposed change reviewed and approved by a person
A log of every action for audit and learning

What you get

Working agent with an approval workflow

Tools we use

ClaudeMCPGoogle Ads APIPython

Workstream 03 / 066209.15

Chatbots & assistants

Website and WhatsApp assistants trained on your own content, in English and Arabic, handing over to a person when needed.

How we do it

Trained on your own website, FAQs and policies
Answers in English and Arabic, handing over to a person when needed
Available on your website and on WhatsApp

What you get

Assistant on website and WhatsApp, reviewed monthly

Tools we use

WhatsApp Business PlatformClaudeOpenAIIntercom

Workstream 04 / 066209.15

Workflow automation

Repetitive tasks connected across your tools, from lead routing to reporting, so your team works on decisions.

How we do it

Lead routing, reporting and data entry automated
Systems connected without copy and paste
Alerts when numbers move outside normal ranges

What you get

Automation map and running workflows

Tools we use

MakeZapiern8nApps Script

Workstream 05 / 066209.15

AI content with review

Ad copy, product descriptions and content drafts generated at scale and checked by a specialist before publishing.

How we do it

Product descriptions, ad copy and briefs generated at scale
Brand voice and compliance rules built into the prompts
Every piece checked by a specialist before it goes live

What you get

Content system and approved content batches

Tools we use

ClaudeChatGPTGoogle SheetsCanva

Workstream 06 / 066209.15

Research & prototyping

Fast prototypes to test an AI idea on your data before committing to a full build.

How we do it

Quick prototype on a sample of your real data
Measured against the manual process it replaces
Clear go or no-go before any bigger build

What you get

Prototype and results report

Tools we use

PythonJupyterBigQueryClaude

Every engagement starts with an audit and a written plan, agreed before any work begins.Request a free audit

Built for the UAE

Built for how Dubai buys.

We work with brands selling in the Emirates. The language, the platforms, the payment habits and the calendar are part of the plan from the first week.

English and Arabic by default

Campaigns, landing pages and messages written for both audiences, with right-to-left layouts done properly.

Built for mobile first

Most visits and purchases in the UAE happen on phones, so every page, form and checkout is designed for the thumb.

Local payments and delivery

Tabby, Tamara, Apple Pay, cash on delivery and fast delivery promises, reflected in ads and on the site.

Gulf platform mix

Snapchat and TikTok carry more weight in the Gulf than in Europe, alongside Google, Meta, Amazon.ae and noon.

UAE data rules

Consent, tracking and data handling set up with the UAE Personal Data Protection Law in mind.

Gulf time zone and working week

Reporting, calls and launches run on Gulf Standard Time, Monday to Friday.

The UAE marketing calendar

Plan the year around the moments that move demand.

Islamic holidays follow the lunar calendar, so their months move earlier each year.

JanFebMarAprMayJunJulAugSepOctNovDec

JanDubai Shopping Festival

Retail peak that runs from December into January. We plan budgets, offers and stock-led Shopping campaigns ahead of it.

Feb – MarRamadan

Evening and late-night browsing rises sharply. We shift ad schedules, creative tone and offers for the holy month.

MarEid al-Fitr

Gifting, fashion, travel and dining demand. Campaigns go live before Eid, not on the day.

MayEid al-Adha

Second Eid of the year, with travel and family spending. Dates follow the lunar calendar.

Jun – AugSummer

Residents travel and in-store traffic drops. We lean on online, delivery and travel audiences.

Aug – SepBack to school

School supplies, uniforms, electronics and family services. Early-bird campaigns start in late July.

OctGITEX & B2B season

Dubai's biggest technology week brings B2B demand. LinkedIn and Search for decision makers.

NovWhite Friday & 11.11

The region's biggest online sale period on Amazon.ae, noon and brand stores. Feeds and budgets prepared weeks ahead.

DecNational Day & year end

UAE National Day on 2 December, then the festive and New Year period into the Dubai Shopping Festival.

What you receive

Clear deliverables, in writing.

Every engagement has named deliverables and a monthly rhythm, so you always know what was done and what comes next.

01AI opportunity map for your business
02Working prototype on your own data
03Agents with human approval steps
04Training for your team

Live reportAI Research & Consultancy

Hours saved per week

Tasks automated

Approval rate

Response time

Cost per task

Error rate

Illustrative view of a monthly client report. Your dashboard shows your own figures.

Our promise

AI that saves hours, with a person approving every change.

1 working dayto reply to every brief

Why Serann

Specialists in the work, not in the pitch.

The specialist who scopes your project is the one who delivers it. Accounts, files and code stay in your name, and every change is agreed before it goes live.

AI strategy
AI agents
Chatbots & assistants
Workflow automation

Platforms & tools

What we work in.

AI agentsClaudeChatGPTGeminiAutomationChatbotsRAGPrompt engineering

How we work

From audit to results.

Week 1

Audit

Read-only access. Tracking, search terms, feeds, structure and budgets reviewed in detail.

Week 2

Opportunity plan

The biggest wins in the account, ranked, with targets and budget agreed with you in writing.

Every day

We run it

Bids, search terms, feeds and creative handled daily by the specialist who runs your account.

Every month

Report & scale

A monthly dashboard with the figures that matter, what changed and the plan for next month.

Questions

AI Research & Consultancy, answered.

Is our data safe?

We use enterprise-grade AI providers, keep your data in your own accounts where possible and never use it to train public models.

Will AI make changes without us?

No. Our agents propose changes and a person approves them. Nothing changes in an ad account or system until it is approved.

Where should we start?

With one repetitive task that costs real hours each week. We prototype it, measure the time saved, then decide what to scale.

Related services

Works well together.

7310.11

Digital Marketing

Google Ads, Shopping, Performance Max, Meta, TikTok, Snapchat and LinkedIn, plus SEO and AI search visibility.

7310.15

Direct Marketing

Email, SMS and WhatsApp campaigns, lead generation, CRM automation and customer reactivation.

6399.08

Marketing Consultancy & Media Buying

Marketing strategy, media planning and buying, account audits, budget forecasting and go-to-market for the UAE and GCC.

6399.08

Web Development

Websites, landing pages, Shopify and WordPress stores, bilingual Arabic and English sites, speed and conversion optimisation.

Next step

Tell us what your ads spend, and what they return.

Talk to the specialist who would run your account. No pitch deck, no junior hand-off.

Request a free audit hello@seranndigital.com

1We read your account with read-only access.

2You see where the spend leaks, in plain numbers.

3You leave with three changes in writing, yours to keep either way.