Meta ads agency in Dubai for Facebook and Instagram.
Facebook and Instagram campaigns for UAE brands: Advantage+ shopping, lead generation, click-to-WhatsApp and retargeting, with creative tested every week and results checked against real orders and closed leads.
What is included.
The work we do every week, by the specialist you speak to. Pick the parts you need or hand us the whole channel.
Campaigns built for the goal
Advantage+ shopping for e-commerce, instant forms or website leads for services, and click-to-WhatsApp where your team closes sales in chat.
Creative testing
New hooks, formats and offers tested every week, in English and Arabic, with winners scaled and losers switched off quickly.
WhatsApp conversations
Click-to-WhatsApp ads connected to your WhatsApp Business account, with quick replies and lead tracking so chats are not lost.
Pixel and Conversions API
Meta Pixel and Conversions API set up with consent, deduplicated and checked against orders, so the algorithm learns from real sales.
Audiences that make sense
Broad targeting where the data supports it, retargeting by engagement and value, and customer lists used within consent rules.
Weekly optimisation
Budgets, frequency and cost per result reviewed every week, with a clear log of what changed and why.
Why Meta ads work differently in the UAE.
Instagram is central to how people in the UAE discover brands, restaurants, beauty and fashion, and a large share of sales conversations move straight to WhatsApp. Campaigns that only optimise for website purchases miss the buyers who prefer to ask a question in chat first.
The audience is also mixed: Emiratis, Arab expatriates, South Asian and Western residents and tourists respond to different creative and languages. We build creative sets for each group rather than one global ad, and we follow UAE Media Council rules when working with creators.
- Arabic and English creative tested side by side
- Click-to-WhatsApp with lead tracking
- Ramadan and Eid creative planned in advance
- Creator content within UAE Media Council rules
- Results checked against real orders
What we test first.
| Area | What we test | Why it matters |
|---|---|---|
| Hook | First three seconds of video and first line of copy | Decides whether people stop scrolling |
| Offer | Free delivery, bundles, cash on delivery, instalments | UAE buyers compare offers closely |
| Language | Arabic, English and mixed creative | Different groups respond to different language |
| Destination | Website, instant form or WhatsApp | Matches how your team closes sales |
From audit to results.
Audit
Read-only access. Tracking, search terms, feeds, structure and budgets reviewed in detail.
Opportunity plan
The biggest wins in the account, ranked, with targets and budget agreed with you in writing.
We run it
Bids, search terms, feeds and creative handled daily by the specialist who runs your account.
Report & scale
A monthly dashboard with the figures that matter, what changed and the plan for next month.
The licensed services involved.
Questions, answered.
Do you run Instagram ads in Arabic?
Yes. We write and test Arabic creative alongside English, and report on each so you can see which audiences respond.
Can Meta ads send customers to WhatsApp?
Yes. Click-to-WhatsApp ads open a chat with your business. We set them up with tracking so you can see which ads start conversations that turn into sales.
Do I need the Conversions API?
For most businesses, yes. It sends conversion data from your server or platform, which makes results more reliable when browsers block tracking. We set it up with consent.
Do you produce the creative?
We plan and write the creative and can produce static and simple video ads. For shoots and creators we brief your team or partners and make sure the content follows UAE rules.
Tell us what your ads spend, and what they return.
Talk to the specialist who would run your account. No pitch deck, no junior hand-off.